Luxe Top Picks | Tortoise & Blonde Eyewear | A Modern Collection Inspired By Vintage Styles.

Tortoise & Blonde, the new eyewear line that made a huge hit at SXSW, is continuing to make waves by setting to launch their website on Monday April 4, 2011.

The glasses are a modern alternative to classic eyewear designed for functional versatility and grounded in craftsmanship and details. "One today, another tomorrow"; Tortoise & Blonde believes that one should never be restricted to wearing only one pair of frames.

The Tortoise and Blonde person is one who is educated, intelligent, uninhibited and exhibits the most modern and eclectic fashions. This person does not follow the crowd but rather sets the trends. offers its visitors a unique shopping experience with a proprietary virtual ‘try-on mirror’. This technology allows visitors to upload images of their own faces and test out different frames from the entire collection while sitting comfortably at their computer.  Shoppers can even take it one step further by uploading photos onto Facebook and Twitter to share their new looks and interact with their friends. Whether shoppers want to do it alone or share their finds on Social Networks, the virtual ‘try-on mirror’ takes online shopping to a whole new level.

“I’m very excited about this collection,” says, CEO Steven Weisfeld. “Our pricing structure will be extremely affordable yet maintain the same look and feel of the high-end product lines. Our goal is to get the consumer to start thinking about their eyewear in the same manner as they think about their sneakers or jeans.”

Tortoise & Blonde eyewear is available as both eyeglasses and sunglasses and is available for purchase on Colors include tortoise, blonde, crystal, black ice, dark khaki, black cherry, fade to gray among others. Price Tag: Prescription eyewear start at $109.00 including anti-reflective lenses and free shipping. Non-prescription sunglasses with polarized lenses are $149.00 including shipping.

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-Phaon Spurlock, The Southern Gentleman

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Phaon Spurlock is a native of Louisiana, Media & Marketing Professional, Owner of Prototype Solutions LLC, NUPE and last but not least a True Southern Gentleman! He lives in a world of polos, Nantucket Reds, Ribbon Belts and Bucks but also enjoys a good Sneaker, Tee and Fitted. The TRUE Southern Gentleman is able to mix and match different trends while still looking like a gentleman. Stick with me, I'll take you places. Welcome to my World! LETS GEAUX!

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